+44 (0) 20 71830322

We've moved!

Exmouth House, 3/11 Pine Street,

London, EC1R 0JH

hello@battenhall.net

@battenhall

Monthly Archives: May 2013

Who dares challenge LinkedIn? Dow Jones does

Rupert Murdoch

In recent years LinkedIn has held its position as the social network for ‘like minded business people’ connecting together, introductions and proliferation of thought leadership or business news sharing. Alongside this, LinkedIn has been one of the primary places to find and post jobs, join discussions, become a mentor and endorse contacts. LinkedIn’s 225 million […]

Read More

2013 internet trends from Kleiner Perkins

The latest edition of the high-profile annual internet trends report from Kleiner Perkins Caufield Byers was published yesterday. Its author, partner at the firm Mary Meeker, delivered the report at AllThingsD’s D11 Conference in Palo Alto. The 2013 report is a large and wide ranging read, covering topics from innovation in China’s internet scene, to […]

Read More

WordPress turns 10

Wordpress 10th anniversary

Ten years ago Matt Mullenweg started a platform that has become the inspiration to create a writer out of everyone. As TechCrunch explains, ‘writing is one of the hardest things to do’, but WordPress has made sure that publishing and sharing our thoughts shouldn’t be difficult whatsoever. As the world has transitioned from print-on-paper, in books […]

Read More

Big news for brands: Twitter’s new Lead Generation Card

Post Image

Twitter unveiled its new Lead Generation Card today, which is an expandable tweet format allowing users to show their interest in discounts or offers being promoted by their favourite brands. Twitter Cards make it possible to attach media experiences to Tweets that link to content. When users expand the brand’s Tweet, they will see a description […]

Read More

Pew’s new teens on social media report: 94% use Facebook, 26% Twitter, 5% Tumblr

Post Image

Pew, the internet research centre, has published a new report looking at teen social network usage. The full report, available to download here, is a fascinating read. Perhaps most startling is the sheer dominance of Facebook, and also the rise of Twitter amongst teens. Only last week at PR Week’s PR and The Media conference […]

Post Tagged with , , ,
Read More

Is a bigger, more beautiful Flickr better?

Screen Shot 2013-05-21 at 15.08.34

Yahoo! has started putting the Flickr name back on the map since the relaunched iOS app in December 2012, which included photo filters, endless scrolling and increased sharing functionality amongst other updates. According to Marissa Mayer the update “generated 25% more photos uploaded, views and shared on a daily basis”. Whilst the iOS app received […]

Read More

What is Tumblr and why did Yahoo buy it for one billion dollars?

Post Image

Tumblr today announced that it sold itself to Yahoo for $1.1 billion in cash. This is one of the biggest social network acquisitions we have ever seen, considering the cash payout and the fact that two very very different web companies are coming together at a critical time in the social web. Here is a […]

Post Tagged with , ,
Read More

Battenhall launches the minicabit nationwide cab app

Post Image

This week hailed the exciting launch of our newest client at Battenhall – minicabit, the UK’s only nationwide minicab booking website and app, enabling customers to save time and money booking local and long distance journeys. Having received investment from Telefonica O2’s Wayra fund, minicabit currently covers 30 cities and aims to extend its current base of […]

Read More

The BIMA startup seminar at Google Campus

Post Image

Yesterday BIMA, the British Interactive Media Association, hosted an event dedicated at the tech startup community, which I was kindly offered a chance to speak at. Hosted at Google Campus just opposite Battenhall on Bonhill Street in Tech City, the event was a panel discussion and networking for digital industry entrepreneurs and those interested in […]

Post Tagged with , ,
Read More

7 trends for the future of the web

Post Image

Last week I spoke at the CIPR Wild Wild Web event where I was asked to talk about future trends for the internet. Below is the presentation I gave, with a comms and PR slant naturally, on the seven future web trends that brands should know about. Battenhall – CIPR future trends online presentation – […]

Read More

Battenhall’s new client: Open the Shoreditch Village Hall

Post Image

This morning a new client launches with the help of team Battenhall. We are working with the team at Shoreditch Works to bring to life a new part of the fabric of London’s Tech City, hopefully if the project gets the backing it needs. Launching today on Kickstarter with the goal of raising £25,000 in […]

Read More

Instagram’s new photo tagging and what it means for brands

Post Image

Instagram last week launched its new photo tagging feature, meaning you can now tag any person or brand in your own photos, which will then automatically appear in the “photos of you” section of their profile. Whereas before you could only @mention each other in comments, it’s now easier to keep track of who’s who. A […]

Post Tagged with ,
Read More

Mobile ads boost Facebook revenue to $1.46bn (£940m)

Post Image

As Facebook is developing ways to make money from its 1.1 billion users around the world, the social media giant now says that its profit has risen to $219m (£140m) in the three months to March, up from $205m (£131m) in the same period a year ago when the company was still private. This is taken from […]

Read More

Over 25s are “search-first” and under 24s “social-first”

Post Image

The good people of Deloitte’s media and entertainment practice have published their newest and seventh annual consumer media report, titled ‘Love in a cold climate’, which has some interesting findings on digital that are worth sharing. On social media, Deloitte has suggested that Facebook is the only mass-market social network in the UK, with Twitter and […]

Post Tagged with , , ,
Read More