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Monthly Archives: November 2013

Snapchat usage now bigger than Facebook and Instagram combined

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New figures published by TechCrunch show that Snapchat’s volume of photos shared through its system outnumber photos shared on Facebook and Instagram put together. The new figures were confirmed by Snapchat boss to TechCrunch this week – that Snapchat users send 400 million photos a day. The below chart, with data courtesy of Business Insider, […]

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Tweets used live in the House of Commons for first time in Prime Minister’s Questions

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Up until two years ago, emailing and tweeting was not allowed during Prime Minister’s Questions, the televised, agenda-setting Wednesday morning ritual. Yesterday for the first time Prime Minister David Cameron used tweets coming in from people not in the House of Commons as ammunition to fuel the debate. Sky News has a great report on […]

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How to get started with the new Twitter advertising system for reputation management and brand engagement

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Twitter this morning announced that any account in the UK, Ireland and Canada can now take advantage of its new self-serve advertising set-up. Previously only available in the US, this new service allows you to buy your own ad space on Twitter, simplifying the process and making it more flexible and affordable to get your […]

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How Twitter’s new Custom Timelines can be used for brands

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Twitter has just released a new service which is it calling Custom Timelines. You can read all about what it is and how it works over there, but we’ve been experimenting with it here at Battenhall to see how it can be best used for brands, content publishers and in community management. Here are some […]

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Battenhall appointed by Gob on Games to launch new iOS game Spit on a Banker

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Battenhall has been appointed by new client, UK developer Gob on Games, to launch the company’s new iOS game Spit on a Banker®. The iPad, iPhone and iPod game is available free to download with 13 levels to unlock through taking out the city elite with a choice of unsavoury projectiles. A bit of fun we […]

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Flipboard moves into ecommerce with brand tie-ups

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Flipboard, the popular news aggregation app, has announced that it is branching out into the lucrative domain of e-commerce. Today, Flipboard said that it would be enabling individuals and brands to create their own personal catalogues on the site. This move towards an online magazine catalogue service isn’t surprising. In March, the site introduced a […]

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Some thoughts on our future with Twitter on IPO day

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Right now Twitter is experiencing its first day as a public company, its shares trading on Wall Street and the world turning its gaze on the hottest tech ticket in town. I thought I would share some of my thoughts on Twitter’s existence to date and the possibilities it could bring in the future. My personal […]

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Facebook axes the ‘Like Thumb’

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It’s the end of an era. After its first emergence back in 2010, the ‘thumbs-up’ icon that you click when you like something on Facebook is being axed by the social network. Instead, you will click simply on the Facebook ‘F’ icon and the word Like when liking things. So what this means if you […]

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World domination: Twitter’s focus on international growth

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Today Twitter launched a new India blog – a sign of its focus on international growth, fuelled by the fact that India is a huge market where English is the common denominator. As TechCrunch reports, one of the persistent themes in pre-IPO Twitter’s S-1 filings is that the company has more users outside of the U.S., but when it […]

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Now introducing…Biebernet?

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Launching later this week, Shots Of Me is a new teen-focussed social network from the makers of social mobile games under the RockLive brand. Though the launching of such social networks is never really that surprising nowadays, eyebrows were raised at one of Shots Of Me’s investors: that of Justin Bieber. In a story on […]

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Big Brother is watching you… so it can target you with coffee ads

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“Big Brother is watching you.” The famous and haunting phase from George Orwell’s classic dystopian novel, 1984, in which a society is pictured under constant surveillance from an authoritarian government who could detect your every move and thought. This isn’t unlike the way modern brands are now using technology to monitor the way consumers behave. […]

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The Vietnamese Silicon Valley Project

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According to SiliconValley.com, Silicon valley accounts for 1/3 of all venture capital investment in the united states. Small quirks with law in California mean the region supports startup culture heavily and the economic impact of large and small businesses across the region has spread its influence fast. You’re probably already aware that the ‘silicon’ name […]

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