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Wish us luck at the PR Week Awards! Battenhall’s up for best specialist agency in the UK

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#NERVOUSDAY. For the third year running, we’re heading to the PR Week Awards tonight. When we were just one year old, we were named Best New Agency finalists, but came a close joint second, when we were two years old we won Best Specialist AND Best Small Agency, which kind of shocked and surprised me […]

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Heading to Dusseldorf for Innovation in Sports 2016

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I’m heading out to Dusseldorf today to speak at Innovation in Sports 2016, an event which kicked off last year at Manchester United’s HQ, Old Trafford, and this year has doubled in size and taken on an international flavour, with 2,000 delegates heading over the the Dusseldorf Congress for two-day event. I’ll be speaking on how […]

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Launch of Battenhall’s FTSE 100 social media report 2016

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Today at a packed venue in Central London we launched the fourth edition of Battenhall’s flagship report, our annual research paper that looks into how the FTSE 100 companies use social media. With first hand data, case studies and analysis, the report has been well-received already, getting print coverage in The Times and in City AM, and this in-depth piece […]

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Registration opens for Battenhall’s Social Media 2017 Trends Briefing

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Each year, we publish a major report into how the world’s biggest brands use social media, with the focus bring on the FTSE 100 list of companies. This body of work is now in its 4th year, and the new Battenhall FTSE 100 Social Media Report will be unveiled on 12th September as part of Social Media […]

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Battenhall shortlisted for two best agency gongs at PR Week Awards and UK Agency Awards 2016

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It’s award season, or at least shortlist announcing season, with the big 2016 industry award ceremonies in PR and social media coming up this Autumn. We’ve been blown away by our good fortune to date, picking up 7 ‘best agency’ awards in our first three years in business. Well, we’re now into year four, and […]

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How to get (addicted to) Pokemon Go in the UK, the game that has overtaken WhatsApp, Instagram and Tinder

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The last week has seen a new app take the world by storm. Pokemon Go is an Augmented Reality (AR) game, brought to us by the 20 year old Nintendo Franchise, that sees users walk through the real world, capturing virtual Pokemon. It has come out of nowhere, but is already re-writing the rule books […]

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A look at the data behind how the biggest brands in the US use Instagram

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The secret’s out. The numbers are in. Use the Mayfair filter, ask a question, no exclamation marks, not too much content, and you’ll do just fine on Instagram. That’s according to new data that has been collated, crunched and released by TrackMaven on how the Fortune 500 companies use everyone’s favourite Facebook-owned photo and video-sharing social network. Precisely half of […]

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How the BBC is using Yik Yak, the youngest of all the chat apps

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We’re big fans of chat apps here at Battenhall HQ. As social networks become messaging apps, messaging apps are becoming social networks, and the youngest of all these is Yik Yak. We first wrote about Yik Yak last February, then again back in January this year when its web version launched. Its user base started […]

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The 5 waves of innovation in social media: my slides from Vision keynote

Vision Bristol May 2016

This week I had the privilege of delivering one of the keynote talks at Vision, the annual conference on all things media and creativity, which took place in Bristol. The two-day conference included speakers such as Uber’s general manager Fred Jones, PR god Mark Borkowski, Tim Westwell, co-founder of Pukka (the tea people!), National Trust’s […]

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New social network @Talkshow launches. It’s Twitter with a twist. Only invited users can post, anyone can watch.

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A new social network slash messaging app has just launched, called Talkshow. Created by the former Twitter product VP Michael Sippey, the new app has a unique spin on the messaging app / social networking space, offering its users a safer but more easily browsable place to share content with friends and strangers alike. Talkshow has just […]

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The next 10 years of Facebook: lasers, space and virtual reality

Courtesy of Mark Zuckerberg

In the last 10 years, how far has Facebook come? And how different is it now to how it was in the beginning? Facebook went from nothing to being THE social network pretty fast, exclusively in the realm of university students originally, it went on to define a new kind of personal communication, used today by 1.59 BILLION people […]

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How we built a consultancy for innovation: the Battenhall blueprint

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This is a post about how Battenhall works. We are now three years old, and throughout our time building up this business we have tried to foster a new way of working that I felt when we launched better fits the social media age in which we live. The good news is that our model […]

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Having a chat with Tay… AI meets social messaging apps

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All the talk last week has been of Google DeepMind playing, and beating, the world champion of Go. I don’t know the game Go well, but I have read that it is so complex that it was previously thought a computer could not beat a top human player. Until now of course, as Google Deepmind’s AlphaGo […]

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Instagram changes its time stamps and announces a personalised feed

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In the last week, Instagram ushered in a seemingly small tweak to its content layout, where the trademark age stamps were replaced with far less visible date footers. The old version, as you will no doubt remember, displayed the date stamp top right of the photo or video, in hours, days or weeks depending on age. This […]

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Happy 3rd Birthday Battenhall

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Today our business turns three years old! Today we’re a big, busy, bustling business full of creative minds, innovators and award winners, but three years ago today, Battenhall launched in a big empty office in East London, with only a tiny bit of client work to get us started, and only one person (me!). However we […]

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“That app is my life…” How messaging apps are reinventing everything

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“How often are you on Snapchat?” “There’s not a time when I’m not on it. I do it while I watch Netflix, I do it at dinner, and I do it when people around me are being awkward. That app is my life.” Messaging apps are social networks now. We’re not only connecting with each […]

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The advent of WhatsApp for brand communications

Battenhall WhatsApp

WhatsApp last week announced that it is rolling out new services aimed at businesses that are communicating with their customers, along with the news that the Facebook-owned messaging app is dropping the $1 annual fee that some customers are charged. While much buzz was made about the dropping of the dollar fee, the advent of new WhatsApp […]

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Davos kicks off: a look at the global super-elite’s digital agenda for 2016

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Today, the annual gathering of the global super-elite kicks off in Davos, Switzerland. The annual World Economic Forum, generally referred to simply as as Davos, sees CEOs, pop culture stars and innovators present and network like there’s no tomorrow. This year it seems already like digital is right up there on the agenda, and in […]

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The top digital innovations to look out for at CES today

Courtesy of CES

This evening UK time, the annual Consumer Electronics Show (CES) kicks off in Vegas, and the good folk at PSFK have published a handy guide to the innovations that are expected to be coming out from the event and where and when to tune in. With 3,600 exhibitors and talks including how artificial intelligence is impacting […]

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2015 the year in review

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As we move into 2016, we wanted to take a moment to reflect on the year gone by for team Battenhall. It was one which started for us in a different place to where it ended in pretty much every way. We started 2015 in January by launching the Battenhall WhatsApp. It’s now our fastest growing […]

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UK tops mobile social table in new Ofcom communications report

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Ofcom has released its annual report into communications trends. While the epic read touches on everything comms, from TV consumption to radio and telecoms, it’s the new online content and social media usage data (a chapter that is 43 pages on its own) that we have delved into and pulled out for you in this […]

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Links to Snapchat content arriving soon

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Snapchat content is infamously incompatible. Taken in the moment and experienced in the moment, linking to Snapchat content from elsewhere, such as Facebook, Twitter or WhatsApp, has certainly not been possible to date. That is all about to change, as Digiday explains: Snapchat’s enabling its publishing partners to promote their channels on Facebook and Twitter […]

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Data: brands spending 500% more marketing to Millennials than all other demographics put together

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New data has come out which shows that brands are now spending 500% more on marketing to millennials than on all other demographics combined. The new stats as published in Ad Week are from adtech brand Turn which has published this infographic that delves into the millennial marketing space. Social media commands 400% more of a […]

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How messaging apps are reinventing customer care for brands

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If you subscribe to the Battenhall WhatsApp, you will know just how much messaging apps are disrupting brand communications – not just because you’ll be used to receiving from us what you might otherwise have taken from a newsletter or a Twitter trawl, but through the content that we share through it too, that shows […]

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The future of the workplace

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This is a guest post by Elisa Rainford, who has been working at Battenhall this month whilst studying for a BA in business management and marketing. It’s the latest in a series of guest posts from new Battenhall team members on topics that interest them from their lives outside of the agency. Over the past decade, technology has […]

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Minecraft to be used to teach kids to code

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We’re big fans of Minecraft here at Battenhall HQ. News has come out overnight that a new initiative from Code.org and Microsoft is being launched that will help teach kids to code using Minecraft. As reported on MSDN: “The new Minecraft module is part of Code.org’s third annual Hour of Code, a worldwide campaign that […]

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Facebook’s new data dump: up to 1.55bn users, Instagram 400m, Whatsapp 900m, Messenger 700m

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Facebook last night released its new results for the last quarter, and the user numbers are worth brushing up on. Facebook has grown by 60 million active users in the last three months, still by a long shot the biggest social network globally. It now has 8 million daily video views, which has doubled in […]

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Battenhall bags two best agency gongs at the 2015 PR Week Awards

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It’s not every day you get a shortlisting for a PR Week Award. The self proclaimed ‘Oscars for the communications industry’ is a biggie, and whilst I’ve been fortunate enough to have been in the running twice before, once last year for new agency of the year, and once in 2010 at my previous agency […]

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We won! Battenhall named best large social media agency in the UK

Battenhall best large social media agency in uk

Last night the annual UK Social Media Awards took place at the Emirates Stadium, and up against biiig opposition, we were up for best large social media agency in the UK. It was a long night with many, many awards to announce, but it was worth the wait for the Battenhall table, as we were […]

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