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What’s the haps with Snap?

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Not content with just rebranding towards the end of last month, Snap Inc. have had also a whole host of press in the past few days. So here’s a little round up for you about what the haps is with Snap. Firstly, the Auto Advance feature – which allowed the user to click one Recent Update in their […]

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September – appdates left, right and centre

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Working at Battenhall means that we have a whole bunch of eyes on a whole bunch of social networks – an advantageous position to be in when updates and changes come in. We’re regularly alerted to an app update from team members in our Battenhall WhatsApp group. Whether it’s getting revelling over the latest update […]

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Brace yourself… adverts are coming to WhatsApp

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If you’re anything like us, you’re never too far away from your phone. Chances are you’re reading this on yours right now, and it’s also highly likely that you’ve got WhatsApp installed, which is why this next bit is so important. WhatsApp has announced that following new updates to its privacy policy, businesses will be […]

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The rise of the Emoji

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Everyone loves emojis. They’re often used to joke, express feelings, and at times give someone a piece of your mind. At Battenhall, we love using them for our daily WhatsApp Broadcast messages  – which is what inspired us to look into  where the universal language of emoji comes from, who decides what emoji launches next and why […]

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Snapchat introduces shoppable ads and ups its game to monetise the platform

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From emoji videos to exciting new caption limits, it seems that ghostly video app Snapchat always has a trick up its sleeve to surprise users. After the launch of its money transfer service Snapcash, it seems the monetisation of the platform is about to reach a whole new level, as Snapchat introduces 10-seconds call-to-action ads. […]

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Beme: Is second time a charm?

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  Last summer, Casey Neistat, filmmaker, viral sensation and YouTube vlogger, and Matt Hackett, ex Tumblr’s Head of Brand Strategy and Marketing, launched Beme. With an already strong online fan base, Beme feels like the next big step for storytelling apps. The concept is easy: a social media video-sharing app where you can record videos […]

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Instagram tweaks Carousel

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Last year, Instagram introduced Carousel ads, a service that enabled brands to showcase multiple photos in one post to give advertisers more creativity in storytelling on the platform. Now, the photo sharing juggernaut has taken it one step further and is now enabling brands to showcase multiple videos in one post. From now, advertisers will […]

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“That app is my life…” How messaging apps are reinventing everything

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“How often are you on Snapchat?” “There’s not a time when I’m not on it. I do it while I watch Netflix, I do it at dinner, and I do it when people around me are being awkward. That app is my life.” Messaging apps are social networks now. We’re not only connecting with each […]

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WhatsApp reaches a billion active users

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Facebook-owned WhatsApp announced last night that it is being used by a billion people every month, with fresh stats confirming that a whopping 43 billion messages and 250 million videos are sent on a daily basis. WhatsApp was bought by Facebook back in October 2014, and although Facebook Messenger has an impressive  800 million monthly […]

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Yik Yak finally launches on the web

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Nearly a year ago, we blogged about a new player in the messaging app game, called Yik Yak. The hyper-local so-called ‘gossip’ app raised millions in funds and took the US college campuses by storm, and now, has launched on the web. The app acts like a local bulletin board for your area by showing the […]

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Anyone for Peach?

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The tasty new social network Peach, arrived on the scene just one week ago today. Created by the founder of Vine, it claims to be a fun, simple way to keep up with your friends and be yourself. Having played with the app daily since its launch and tested out all of its features and […]

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Live streaming apps: innovation, or a step too far?

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Live streaming, as with any innovative medium, has its ups and downs. An unfortunate event which has brought it to light recently was the recent tragic events in Virginia, USA, in which Alison Parker and Adam Ward were gunned down during an interview on live TV, with the killer filming and uploading the entire scene on […]

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Is now the time to capitalise on shopping through social media?

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Earlier this week, former Twitter brand advertising head Nipoon Malhotra joined Pinterest to help the company with its plans to monetise the platform. This news came shortly after both Pinterest and Instagram announced ‘buy’ buttons – direct mechanisms through which a user can shop for visual on-display content through the social networks. Twitter’s new Collections, […]

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Instagram turbo charges its app launching powerful search and discover features

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One of Instagram’s biggest problems has always been search. It has never had a powerful search function, making it difficult to find people, places or posts. Search on Instagram has always really been about hashtags and connections, much different to Twitter, for example. As such, Instagram is used in different ways to Twitter, which is […]

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BuzzFeed launches dedicated serious news app

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BuzzFeed has launched a current affairs news app for iOS called simply BuzzFeed News. Over recent months the site best known for its viral ‘listicles‘ has been hiring senior execs and journalists from some of the world’s most respected business newspapers and broadcast outlets, and now we can see the first, of many no doubt, […]

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LinkedIn trials two new apps, makes moves into the messaging space

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Reports have just surfaced in the media that LinkedIn is building two new apps that it is hoping to launch in the near future. One will be a messaging app (think WhatsApp, Facebook Messenger, Twitter DMs, and so on) and the second will be a social media version of a company directory (think Yammer, Sharepoint, etc). […]

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Instagram and Pinterest launch Buy buttons

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News came out last night that both Pinterest and Instagram are launching ‘buy’ buttons, to allow users to purchase the items in the photos and videos shared on the social networks. This is major news for brands that create shoppable content on the social networks. To date, Pinterest has boasted great click-through rates, helping retailers […]

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Snapchat Our Stories returns to London

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If you’re an avid SnapChatter like we all are at Battenhall London, you will have noticed that for a while now, the photo sharing platform has been running ‘Our Stories’, which sees people from around the world showing what life is like where they live. So far we’ve seen the likes of NYC Life, LA Life, […]

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Could Yik Yak be the next big thing in mobile?

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We’d bet our bottom dollar that most of you who are reading this are familiar with WhatsApp and have used it at least once, have heard of SnapChat and have read an article or two about WeChat’s popularity in Asia by now. Well, there’s a new player in the messaging app game that is worth […]

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Facebook at Work launches to help employee communications

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The press is beginning to report that Facebook at Work has now been launched, albeit to a select group of companies as a test. Expected to be used as alternative to messaging and information sharing systems such as Yammer, Dropbox, Google Hangouts, Skype and so on, the service will benefit from being part of Facebook’s […]

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WhatsApp hits 700m users and 50bn messages daily overtaking text messaging

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Messaging app WhatsApp’s founder Jan Koum has announced that the service has reached a new high of 700 million users, who are now sending 50 billion messages daily, which is higher than global SMS market. With WhatsApp-ing now bigger than texting, all eyes are on how the messaging app space will evolve this year, and also […]

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Just how super is SUPER?

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This month, a new social network called ‘SUPER’ launched, created by Biz Stone, co-founder of Twitter, Inc and also helped to create and launch Xanga, Odeo, The Obvious Corporation and Medium. In 2013, Biz Stone launched Jelly – a visual app that focused on users asking and answering questions. Whilst the app received quite a bit […]

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Apple users like grilled halloumi and exercising, while Google users spend 50+ hours online a week

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Ever wanted to experiment with research on what audience your brand resonates with the most? Or flip that maybe, what brands, media, social media and people your target audience trust the most? Enter The Guardian, CNET reporting about it, and

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Google Inbox: The future of emails?

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Last week, Google announced its latest offering, Inbox, a free email app that aims to better organise emails and is “designed to focus on what really matters”. Dealing with emails at work can be tedious and distract us from accomplishing important tasks, and Google Inbox aims to reduce the amount of time we spend sorting out our inboxes. […]

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FireChat hits over 1m users & what this means for Internet globally

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In the last week alone, there were over 300,000 downloads of the FireChat app, which saw it become the number one app in the App Store and Google Play. There were between 12,000 to 20,000 simultaneous users within the messaging platform and a whopping 2,800,000 chat sessions. The average duration per chat session was 3 […]

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Imoji App for iPhone turns your selfies into stickers

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We’re all rather fond of the humble emoji but I think it’s fair to say that we’ve all been crying out for something a little less ‘clipart’ and a lot more fun and well, personal when it comes to stickers to use in our messages. The Battenhall team are huge fans of memes and gifs […]

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SnapChat experiments with collaborative timelines, again

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Last night, SnapChat users were in for a surprise as the social photo sharing app rolled out RioLive, showing live coverage of SnapChatters in Rio perfectly timed around the Cup’s final match. RioLive was not promoted, but simply appeared in users’ timelines, with only users in Rio being able to add to it. This is the […]

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How Firechat is rolling out off the grid messaging across mobile platforms

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Messaging is the new social networking. And Firechat is the new innovation on the block, having recently launched with a way of connecting mobile users ‘off the grid’ – ie without using either cellular or internet connection. Firechat allows users to anonymously chat with each other using Apple’s ‘off the grid mesh network’. It has seen […]

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Internet of Things in action with LG’s HomeChat

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You may have noticed from previous blog posts that the team here at Battenhall have a sweet spot for the Internet of Things and the endless possibilities this development brings. The most recent news that got us quite excited is that of LG launching fridges, washers and cookers that chat. As reported by the BBC, the […]

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