All Posts in Battenhall

August 11, 2016Published by: Drew

Registration opens for Battenhall’s Social Media 2017 Trends Briefing

Each year, we publish a major report into how the world's biggest brands use social media, with the focus bring on the FTSE 100 list of companies. This body of work is now in its 4th year, and the new Battenhall FTSE 100 Social Media Report will be unveiled on 12th September as part of Social Media Week London, at our big event, the Battenhall 2017 Social Media Trends Briefing. Here's how to get involved.

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July 4, 2016Published by: Drew

A look at the data behind how the biggest brands in the US use Instagram

The secret's out. The numbers are in. Use the Mayfair filter, ask a question, no exclamation marks, not too much content, and you'll do just fine on Instagram. That's according to new data that has been collated, crunched and released by TrackMaven on how the Fortune 500 companies use everyone's favourite Facebook-owned photo and video-sharing social network.

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May 17, 2016Published by: Meg Edwards

Twitter set to stop including links and photos in character limit

It may sound like a minor update, but the rumour in itself has made social media managers (and savvy tweeters) rejoice. According to Bloomberg, Twitter could be changing the way that it counts characters. This means that photos and links will no longer be included in the character limit that currently uses 23 characters for a link or photo. We all know how irritating it is to cut down on your own creative witticism to fit within the 140 character limit, let alone reducing it further to add an amusing GIF or meme.

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