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Could Yik Yak be the next big thing in mobile?

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We’d bet our bottom dollar that most of you who are reading this are familiar with WhatsApp and have used it at least once, have heard of SnapChat and have read an article or two about WeChat’s popularity in Asia by now. Well, there’s a new player in the messaging app game that is worth […]

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Battenhall shortlisted for Best Small Agency at the PR Moment Awards

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After a storming end to 2014, picking up Best Small Agency from the UK Social Media Awards, Finalist for Best New Agency at PR Week, and Agency of the Future from the PRCA, we’ve just heard the news that we’ve been shortlisted for Best Small Agency at the PR Moment Awards. This one will be […]

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In numbers: why brands need to start taking Snapchat seriously

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Every month at Battenhall we take a look at user stats of major players as well as the next big thing in the world of social media, reporting our findings in The Battenhall Monthly. Times (and figures) are a’changing as in the last few months of 2014, we saw Instagram trump Twitter with a whopping 300 […]

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YouTubers: brand endorsement crack down by ASA

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We recently blogged about the rise of YouTube celebrities and for years now brands have been tapping into their highly engaged audiences through brand endorsements. The influence of these YouTubers has been picked up by the media this year, uncovering that YouTubers can earn in the region of £100k in return for a day of product […]

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Changes are afoot at Facebook… again!

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Things are changing again on planet Facebook. Last week, the social media giant announced its decision to reduce visibility of overly promotional posts on your timeline from brand pages. Next came Facebook at work, a unique service with the same features as Facebook that you could use exclusively with your work colleagues – a potential rival […]

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Google Inbox: The future of emails?

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Last week, Google announced its latest offering, Inbox, a free email app that aims to better organise emails and is “designed to focus on what really matters”. Dealing with emails at work can be tedious and distract us from accomplishing important tasks, and Google Inbox aims to reduce the amount of time we spend sorting out our inboxes. […]

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Best small agency in the UK

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We’re thrilled to break the news that we were awarded Best Small Agency last night at the UK Social Media Awards. It’s awards season right now, and last week we were finalists in the PR Week Awards too, for best new agency, and last month we were chosen as a PRCA ‘Agency of the Future’. We […]

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FireChat hits over 1m users & what this means for Internet globally

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In the last week alone, there were over 300,000 downloads of the FireChat app, which saw it become the number one app in the App Store and Google Play. There were between 12,000 to 20,000 simultaneous users within the messaging platform and a whopping 2,800,000 chat sessions. The average duration per chat session was 3 […]

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Battenhall named PRCA agency of the future

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We’re delighted to end a big week at Battenhall with the news that Battenhall has been named one of the PRCA’s five future agencies in the industry body’s ‘PR Agency of the Future’ initiative. Announced today at the PRCA’s annual conference in London, the initiative launch was marked with a set of videos profiling the […]

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Some Battenhall news – awards and events and reports, oh my!

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Battenhall is just one year old still, but this week has been a busy one and we’ve had some amazing news to share which the team here have all worked incredibly hard on and which together form a bit of a milestone for us as a consultancy. One big report We unveiled our second annual […]

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Battenhall launches 2014 FTSE 100 social media report

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This morning we are launching our second annual report looking at how the FTSE 100 companies use Twitter and social media. The research, published to mark the launch of Social Media Week, shows a widening gulf appearing between the social media haves and the have-nots, with some brands streaking ahead and others stagnating or getting […]

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Facebook’s latest experiment

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Facebook has once again started experimenting with new capabilities by following in the footsteps of Snapchat and enabling users of the iOS app to produce disappearing posts. The new option allows users to set an expiration date for their posts ranging from one hour to seven days. This new function was not only a response to […]

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Battenhall’s Social Media Week London 2014 event open for registration

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It’s not long until Social Media Week London 2014, which is taking place under three weeks from now, from 22-26 Sept. And not a moment too soon, Battenhall’s breakfast briefing opening up the week on Monday morning of September 22nd has gone live for registrations. You can sign up to attend on the Social Media Week website […]

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YouTube’s new Music Key service launches as direct competitor to Spotify

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Google has announced recently that it’s developing a new service that will take the services of Google Play Music and combine it with the size and power of Youtube to form the new Youtube Music Key. This premium service, for which we are still awaiting a release date, will charge a similar price to the […]

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Twitter launches data visualisation tool #EverydayMoments

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Twitter has recently launched a new data visualisation tool called Everyday Moments. The tool can be used to look at what people in the UK are tweeting about based on topic, region and time of day. The beta version of the tool is now live and demonstrates the ways in which people share updates and […]

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Facebook now tells us when ads lead to purchases

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Facebook has reported that it will from now on tell advertisers when ads lead to actual purchases across devices. This will come in the form of a new report showing how often ads drive users to buy the advertised product on a different device. With this new report, Facebook hopes advertisers will now be able […]

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Imoji App for iPhone turns your selfies into stickers

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We’re all rather fond of the humble emoji but I think it’s fair to say that we’ve all been crying out for something a little less ‘clipart’ and a lot more fun and well, personal when it comes to stickers to use in our messages. The Battenhall team are huge fans of memes and gifs […]

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Tracking Transience: a project tracking ALL the things

Gotta love Ted Talks for continuing to ask questions worth asking, in this instance: how much are you prepared to reveal online? We first came across Hasan Elahi’s Tracking Transience project on the Ted stage, where he explained how the self-surveillance project has for over a decade allowed the FBI — and the public — to monitor […]

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SnapChat experiments with collaborative timelines, again

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Last night, SnapChat users were in for a surprise as the social photo sharing app rolled out RioLive, showing live coverage of SnapChatters in Rio perfectly timed around the Cup’s final match. RioLive was not promoted, but simply appeared in users’ timelines, with only users in Rio being able to add to it. This is the […]

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Battenhallers out and about this week

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Last night our account director supreme Steph Bennett was invited to speak at the ‘300 seconds’ event about #BattenVEDA – A vlogger community for YouTube’s VEDA challenge to vlog every day in April / August. The event took place at the European headquarters of Yammer and Steph wowed the audience on the topic of vlogging […]

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Calling all interns: Battenhall launches internship programme

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We can’t quite believe that it’s been over a year since we launched Battenhall, and seeing the team grow so fast has been amazing. We’ve been planning this move for a while, so are super excited to announce we’re kickstarting our internship programme today. We’re looking for the best of the best to join us in […]

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President Obama live Tumblr Q&A

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There are firsts for everything in social media and today President Obama performed the first ever Presidential Q&A on Tumblr – the microblogging platform. The subject matter all the more relevant for Tumblr’s core audience of teens and college students: education and college cost, value and affordability. The Q&A, held on The Official White House […]

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Couples saying ‘I do’ to the social media prenup

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In the social media economy, relationships have always been a point of contention, “are you Facebook serious?” being the key teenage question thrown around in class. Now social media has matured, posting photos of your friends on Facebook more often than not requires approval and according to ABC news now couples are even signing social media […]

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Twitter takes over The European Elections 2014

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  Labour? Conservative? UKIP? Green Party? Those are just some of the parties the electorate can choose to vote for in the European Parliament elections happening today. As we live in the social media economy, people have taken to twitter to express what they make of the whole election and some haven’t held back. One BBC journalist […]

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A wrap up: BBC’s experiment on WhatsApp and WeChat

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You may have seen our blog post last month on news media taking to messaging apps, with the BBC pioneering this during its coverage of the Indian elections. Today, the experiment has ended and we received the above message from BBC News on WhatsApp, telling us that the BBC News India election service had come […]

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Twitter freshens up its service

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In response to all-time low user growth figures, Twitter has been busy experimenting and introducing new features. In a recent Bloomberg interview CEO Dick Costolo spoke about the future of Twitter and his aim to create a more visually engaging network while making it easier for newcomers to use. The most recent feature announcement is the Twitter mute button […]

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Roy Hodgson picks his England Squad. How did fans react on social media?

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For any supporter of England’s football team, there are two important factors that help predict England’s chances of football glory in the World Cup. Firstly, it’s what group England will draw in the World Cup and secondly it’s what squad the manager will take to the World Cup. Already knowing the answer to the former, […]

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Internet of Things in action with LG’s HomeChat

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You may have noticed from previous blog posts that the team here at Battenhall have a sweet spot for the Internet of Things and the endless possibilities this development brings. The most recent news that got us quite excited is that of LG launching fridges, washers and cookers that chat. As reported by the BBC, the […]

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A new shopping experience from Amazon and Twitter

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News broke yesterday that Amazon and Twitter have joined up to provide a brand new shopping service, all within the cosy confines of your Twitter feed. In the latest venture to drive ecommerce and social media closer together, consumers can now simply tweet a product in to their Amazon basket using #AmazonBasket. If you’re interested […]

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Facebook break up: brands and young users move on

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Every month we number crunch to find out how many active users each social network has and every month since we started doing this, we see Facebook is still on top with over a billion users. Yet research tells us that despite these stats, many brands and young users have broken up and moved on […]

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