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Why it’s too early to write off Twitter

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Twitter is going through a bit of a rough patch at the moment but the same can’t be said about its Chinese competitor Weibo. As job cuts start to filter through amid a rumoured sale, why are things on the up for Weibo and slightly less rosy for Twitter when they essentially do the same […]

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Christmas is Coming

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Christmas is just around the corner, so enjoy the last of the normality before the chaos begins. With just 61 days until Christmas, here’s what to expect in social media land. 1. Christmas emotions You may have experienced an office debate over when is an acceptable time to play Christmas music. There’s always one colleague […]

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The rise of the Emoji

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Everyone loves emojis. They’re often used to joke, express feelings, and at times give someone a piece of your mind. At Battenhall, we love using them for our daily WhatsApp Broadcast messages  – which is what inspired us to look into  where the universal language of emoji comes from, who decides what emoji launches next and why […]

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Snapchat introduces shoppable ads and ups its game to monetise the platform

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From emoji videos to exciting new caption limits, it seems that ghostly video app Snapchat always has a trick up its sleeve to surprise users. After the launch of its money transfer service Snapcash, it seems the monetisation of the platform is about to reach a whole new level, as Snapchat introduces 10-seconds call-to-action ads. […]

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Quartz launches Atlas: The new home for charts and data

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As data has become a leading back-bone for great articles, the platforms those articles are written on have had to become savvier about how that data is displayed and shared. Design hazardous screenshots don’t quite suffice to the real thing, often a deeper dive into the chart is needed and Quartz have made a direct response […]

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The arrival of the media grazing age

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In the social media age, we don’t follow media. Rather, media finds us. This is the finding in eMarketer’s newest piece of research, sourced by Trendera, which looks specifically at how 13-34 year olds consume online video. But this is a much broader trend which we are seeing across multiple media formats and spreading across demographics, where social media […]

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Global Social Network and Messaging App user numbers: December 2014

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Here at Battenhall we review the world’s top social media and social messaging apps every month, and we publish this data in our publication the Battenhall Monthly. We thought we would do a special end of year review, with Instagram having just hit 300 million users, overtaking Twitter in the process, this is the most […]

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Battenhall’s social data insights in today’s Guardian

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Battenhall social media data analysis was used on page 9 of today’s Guardian newspaper coverage of the twitterstorm that has taken hold of the UK, when MP Emily Thornberry tweeted something that would end with her ultimately losing her job as a Labour frontbencher. Thornberry tweeted showing a picture of a house in Rochester with […]

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Changes are afoot at Facebook… again!

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Things are changing again on planet Facebook. Last week, the social media giant announced its decision to reduce visibility of overly promotional posts on your timeline from brand pages. Next came Facebook at work, a unique service with the same features as Facebook that you could use exclusively with your work colleagues – a potential rival […]

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Apple users like grilled halloumi and exercising, while Google users spend 50+ hours online a week

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Ever wanted to experiment with research on what audience your brand resonates with the most? Or flip that maybe, what brands, media, social media and people your target audience trust the most? Enter The Guardian, CNET reporting about it, and

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Kardashian vs Comet: Did Kim’s bum break the internet?

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Kim Kardashian’s bum featured on the front page of Paper’s latest issue with the headline ‘Break the internet Kim Kardashian’. The cover caused a ruckus on social media – her bum trended on Twitter with blanket media coverage but did Kim’s bum break the internet as intended? We crunched the numbers to see whether Kim’s bum […]

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