Not content with just rebranding towards the end of last month, Snap Inc. have had also a whole host of press in the past few days. So here's a little round up for you about what the haps is with Snap.
Each year, we publish a major report into how the world's biggest brands use social media, with the focus bring on the FTSE 100 list of companies. This body of work is now in its 4th year, and the new Battenhall FTSE 100 Social Media Report will be unveiled on 12th September as part of Social Media Week London, at our big event, the Battenhall 2017 Social Media Trends Briefing. Here's how to get involved.
It may sound like a minor update, but the rumour in itself has made social media managers (and savvy tweeters) rejoice. According to Bloomberg, Twitter could be changing the way that it counts characters. This means that photos and links will no longer be included in the character limit that currently uses 23 characters for a link or photo. We all know how irritating it is to cut down on your own creative witticism to fit within the 140 character limit, let alone reducing it further to add an amusing GIF or meme.
Everyone loves emojis. They’re often used to joke, express feelings, and at times give someone a piece of your mind. At Battenhall, we love using them for our daily WhatsApp Broadcast messages - which is what inspired us to look into where the universal language of emoji comes from, who decides what emoji launches next and why so many brands and influencers are quickly jumping on the trend.
This week I had the privilege of delivering one of the keynote talks at Vision, the annual conference on all things media and creativity, which took place in Bristol. The two-day conference included speakers such as Uber's general manager Fred Jones, PR god Mark Borkowski, Tim Westwell, co-founder of Pukka (the tea people!), National Trust's Tom Barker and Channel 4's Geoff White.