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Why it’s too early to write off Twitter

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Twitter is going through a bit of a rough patch at the moment but the same can’t be said about its Chinese competitor Weibo. As job cuts start to filter through amid a rumoured sale, why are things on the up for Weibo and slightly less rosy for Twitter when they essentially do the same […]

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Clinton v Trump… will 2016 be the Snapchat election?

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Things are hotting up in the US presidential race. While they’ve been firing shots at one another for what seems like forever, presidential hopefuls, Donald J Trump and Hillary Rodham Clinton, will next month come face-to-face for the first time in a live televised debate. This got me thinking about how the campaigns are being […]

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Twitter set to stop including links and photos in character limit

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It may sound like a minor update, but the rumour in itself has made social media managers (and savvy tweeters) rejoice. According to Bloomberg, Twitter could be changing the way that it counts characters. This means that photos and links will no longer be included in the character limit that currently uses 23 characters for […]

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The rise of the Emoji

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Everyone loves emojis. They’re often used to joke, express feelings, and at times give someone a piece of your mind. At Battenhall, we love using them for our daily WhatsApp Broadcast messages  – which is what inspired us to look into  where the universal language of emoji comes from, who decides what emoji launches next and why […]

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Snapchat introduces shoppable ads and ups its game to monetise the platform

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From emoji videos to exciting new caption limits, it seems that ghostly video app Snapchat always has a trick up its sleeve to surprise users. After the launch of its money transfer service Snapcash, it seems the monetisation of the platform is about to reach a whole new level, as Snapchat introduces 10-seconds call-to-action ads. […]

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Chatbots are coming

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Last week, Kik beat its competitors to the punch by introducing Chatbots – interactive software powered by artificial intelligence designed to simulate human conversations that are becoming increasingly popular for brands to engage with customers. Kik, which at last count had over 275 million users, was the first of what is expected to be many […]

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How Facebook can get Messenger ads right

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Last week TechCrunch broke the story of a leaked document Facebook allegedly sent to some of its top advertisers where the social network behemoth said it intends to start pushing ads in its messaging app, Messenger, sometime during Q2 of this year. Facebook has yet to comment on the article (other than stating they do […]

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5 ways to get more out of LinkedIn

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LinkedIn, the social network for business professionals, was launched in 2003 making it one of the early forms of social media that’s still around today. In internet years it’s practically middle-aged and was part of the Web 2.0 movement that saw the rise of Facebook and Twitter and, of course, the rise and fall of […]

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WhatsApp reaches a billion active users

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Facebook-owned WhatsApp announced last night that it is being used by a billion people every month, with fresh stats confirming that a whopping 43 billion messages and 250 million videos are sent on a daily basis. WhatsApp was bought by Facebook back in October 2014, and although Facebook Messenger has an impressive  800 million monthly […]

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Anyone for Peach?

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The tasty new social network Peach, arrived on the scene just one week ago today. Created by the founder of Vine, it claims to be a fun, simple way to keep up with your friends and be yourself. Having played with the app daily since its launch and tested out all of its features and […]

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Live streaming apps: innovation, or a step too far?

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Live streaming, as with any innovative medium, has its ups and downs. An unfortunate event which has brought it to light recently was the recent tragic events in Virginia, USA, in which Alison Parker and Adam Ward were gunned down during an interview on live TV, with the killer filming and uploading the entire scene on […]

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#BattenVEDA is back with a twist!

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#BattenVEDA is back! We started #BattenVEDA last year as community for vloggers who were taking part in the global YouTube event called VEDA, where participants Vlog Every Day in April or August. It’s a tough but rewarding challenge which is open to vloggers of all levels of experience, so whether you’re just starting out or a seasoned pro, we’d love you to […]

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So long, Google+

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It has been announced today that Google+ is being officially split into two (or more) parts, named ‘Photos’ and ‘Streams’. The two new elements are being led by Bradley Horowitz, a longtime Google VP of Product Management.

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Facebook’s second coming: Could VR research revive the social network?

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As you all may be aware, the once giant of social media – Facebook – has been struggling recently. The number of new users joining is declining and, while it now has 1.35 billion users across the globe – 35 million ahead of Youtube – other social platforms are beginning to close the gap. It […]

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Just how super is SUPER?

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This month, a new social network called ‘SUPER’ launched, created by Biz Stone, co-founder of Twitter, Inc and also helped to create and launch Xanga, Odeo, The Obvious Corporation and Medium. In 2013, Biz Stone launched Jelly – a visual app that focused on users asking and answering questions. Whilst the app received quite a bit […]

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Changes are afoot at Facebook… again!

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Things are changing again on planet Facebook. Last week, the social media giant announced its decision to reduce visibility of overly promotional posts on your timeline from brand pages. Next came Facebook at work, a unique service with the same features as Facebook that you could use exclusively with your work colleagues – a potential rival […]

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