Last night, Twitter announced that it will be doubling the length of a tweet, to 280 characters. The social network launched originally as an alternative to the text message, which back then could only be 160 characters long. So Twitter factored in the username length, and gave each tweet a maximum of 140. This has been Twitter's USP since day one, but as user growth has slowed for Twitter, the company has been looking for new features to roll out that might reignite users' love for the social network.
If, you are anything like me, and logging into Twitter to see an ‘Update to Terms and Conditions’ message pop up doesn’t appeal in the slightest, you’re in luck. Reading new Terms of Service notes, if you even do, is like a game of hide and seek to find what has actually changed, how to interpret the new changes, not to mention did you ever read them before to actually know what has changed? I thought not. Well, the good news is that I’ve read Twitter’s new T&Cs so you don’t have to.
Under pressure from the new developments being pushed out across Facebook, Instagram and Snapchat, it seems that Twitter is being forced to evolve or die, announcing a roster of new changes to the platform.
Twitter is going through a bit of a rough patch at the moment but the same can’t be said about its Chinese competitor Weibo. As job cuts start to filter through amid a rumoured sale, why are things on the up for Weibo and slightly less rosy for Twitter when they essentially do the same thing? Read more
It may sound like a minor update, but the rumour in itself has made social media managers (and savvy tweeters) rejoice. According to Bloomberg, Twitter could be changing the way that it counts characters. This means that photos and links will no longer be included in the character limit that currently uses 23 characters for a link or photo. We all know how irritating it is to cut down on your own creative witticism to fit within the 140 character limit, let alone reducing it further to add an amusing GIF or meme.