After launching its Snapchat-esque Stories, adding disappearing live video and DMs less than a year ago, Instagram made a new and much-anticipated announcement of its latest update within Stories today; Face Filters.
Last night, Facebook hosted its major innovation showcase event, F8, where Mark Zuckerberg and other execs at the social network present their vision of the future and how Facebook will work with developers and brands in the year ahead. The talk of the show was Stories - or rather how Facebook will allow third parties to build into Facebook's Augmented Reality Platform.
Snapchat, the photo-sharing social media platform adored by millennials, has seen rapid growth since it began in 2011. Dominating the world of ephemeral content, the app has seen its worldwide users grow by millions each quarter. In the UK alone, that figure is now 11.2 million users!
The secret's out. The numbers are in. Use the Mayfair filter, ask a question, no exclamation marks, not too much content, and you'll do just fine on Instagram. That's according to new data that has been collated, crunched and released by TrackMaven on how the Fortune 500 companies use everyone's favourite Facebook-owned photo and video-sharing social network.
Everyone loves emojis. They’re often used to joke, express feelings, and at times give someone a piece of your mind. At Battenhall, we love using them for our daily WhatsApp Broadcast messages - which is what inspired us to look into where the universal language of emoji comes from, who decides what emoji launches next and why so many brands and influencers are quickly jumping on the trend.
Last year, Instagramintroduced Carousel ads, a service that enabled brands to showcase multiple photos in one post to give advertisers more creativity in storytelling on the platform. Now, the photo sharing juggernaut has taken it one step further and is now enabling brands to showcasemultiple videos in one post. From now, advertisers will be able to show up to five single videos in one post. Launch partners for the enhanced service includeAirbnb,Taco Bell,Hollister andW Hotels to name a few. Read more
In the last 10 years, how far has Facebook come? And how different is it now to how it was in the beginning? Facebook went from nothing to being THE social network pretty fast, exclusively in the realm of university students originally, it went on to define a new kind of personal communication, used today by 1.59 BILLION people globally. Facebook now owns WhatsApp (1 billion users) and Instagram (400 million users) as well as the virtual reality brand Oculus Rift, and that's just for starters.