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Tag Archives: media

The demise of newspapers, and what it means for digital media

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For the past 15 years or so, circulation figures for the national newspapers in the UK have been in steady decline, and slumping sales have resulted in the closure of many newspapers nationwide, and globally. Today, another paper was axed. New Day, a daily newspaper launched by publisher Trinity Mirror, announced that it was to […]

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Ofcom considers deregulation to take growing power of internet into account

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The shift to digital in recent years has meant an uphill challenge for British communications regulator, Ofcom, as it seeks to adapt its own regulations to the changing media and telecoms landscape. In her first interview since being appointed as Ofcom’s chief in December, Sharon White said that deregulation and a lighter approach needs to be […]

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Live streaming services Meerkat and Periscope woo influencers, brands and the media

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The BBC’s Meerkat stream from coverage of the Ferguson protests, from the BBC’s College of Journalism Blog Live streaming video is a red hot area in social media right now. Last week Twitter launched Periscope, and at the beginning of March Meerkat opened up for business. Also since then, Meerkat landed $14m in funding from […]

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Sony enters the streaming media market with PlayStation TV

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For media and entertainment companies, the streaming media market is very attractive and with good reason. Recent research from Park Associates reported that 20% of U.S. Broadband Households now have a streaming media player. Google Chromecast is the current market leader with Apple TV and Roku not too far behind. However the current state of […]

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Social media overtakes Google as top referrer to mainstream media

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Recently published data shows that in the the last 12 months we have seen a big change in the way social media and mainstream media feed one another. Facebook, in particular, sends up to 3.5x more traffic to mainstream media sites than Google does. This piece, published by Derek Thompson in The Atlantic, opens the […]

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BuzzFeed usurps Huffington Post to become Facebook’s top publisher

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BuzzFeed, the online website which aggregates viral content from across the web, has become Facebook’s top publisher, beating the likes of Huffington Post and Upworthy. According to NewsWhip, in November 2013 Huffington Post UK was the clear leader with BuzzFeed left to battle viral content website Upworthy for runner-up status. Yet, in just over a month, […]

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Big Brother is watching you… so it can target you with coffee ads

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“Big Brother is watching you.” The famous and haunting phase from George Orwell’s classic dystopian novel, 1984, in which a society is pictured under constant surveillance from an authoritarian government who could detect your every move and thought. This isn’t unlike the way modern brands are now using technology to monitor the way consumers behave. […]

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Social media masters: A method in the madness?

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This week The Wall Street Journal announced a shift in job titles relating to social media. Between 2012 and 2013 the number of jobs with the term ‘social media’ was down by 9% according to indeed.com – additionally, jobs with the word ‘Twitter‘ in the title dropped by 22%. But what does this mean about […]

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