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Tag Archives: messaging

Yik Yak finally launches on the web

yikyak

Nearly a year ago, we blogged about a new player in the messaging app game, called Yik Yak. The hyper-local so-called ‘gossip’ app raised millions in funds and took the US college campuses by storm, and now, has launched on the web. The app acts like a local bulletin board for your area by showing the […]

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How messaging apps are reinventing customer care for brands

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If you subscribe to the Battenhall WhatsApp, you will know just how much messaging apps are disrupting brand communications – not just because you’ll be used to receiving from us what you might otherwise have taken from a newsletter or a Twitter trawl, but through the content that we share through it too, that shows […]

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LinkedIn Launches Messaging Platform

LinkedIn mobile messaging

For a long time, LinkedIn has relied on a messaging system called ‘InMail’ – however this was always much more like email than messaging, which feels alot more like texting. Now – a little late to the game, LinkedIn has launched a direct messaging option – fast, casual messaging that works a bit like the […]

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Facebook’s brave new venture into unbranded apps

Facebook Paper

Throughout it’s development, much of Mark Zuckerberg’s focus for Facebook has been to bring people inside the Facebook iOS and Android Apps, onto the platform and through the channels that are Facebook branded. However, now this strategy has changed – a new direction to “unbundle the big blue app” has been set instead to build […]

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From public to private: Instagram launches direct messaging feature

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Private photo-sharing is the latest craze sweeping social media platforms. Just recently, Twitter launched a new app that enabled its users to do just that direct messaging. As if that didn’t already have SnapChat feeling vulnerable, Instagram – which has around 150 million users – has just introduced direct messaging to its service. No longer is […]

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