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Tag Archives: pinterest

Search it to believe it?

VisualDiscovery

With imagery now an integral part of most major social media channels, there’s one platform which is trying to push boundaries even further. Pinterest has announced that it’s launching several new technologies under the name ‘Pinterest Visual Discovery’. Here’s a roundup of some of the latest features: Point, tap and discover Using the LensBETA in-app camera, users […]

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Pinterest brings ‘Promoted Pins’ to the UK

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Having been introduced initially in the US last year and following very quickly in the footsteps of Twitter and more recently Instagram, Pinterest has finally launched its Promoted Pins in the UK. From today, UK brands will now be able to buy Promoted Pins making it much easier for brands to reach ‘Pinners’. John Lewis, […]

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Will Pinterest be the new online shopping marketplace for fashion brands?

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  Last week, Pinterest rolled out the ‘buy’ button to thousands more merchants, four months after it unveiled its e-commerce plans. Social platforms such as Facebook, YouTube and Twitter have all jumped on the bandwagon to make their sites and apps shoppable with an additional button to buy the product featured, shortening the process from […]

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Is now the time to capitalise on shopping through social media?

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Earlier this week, former Twitter brand advertising head Nipoon Malhotra joined Pinterest to help the company with its plans to monetise the platform. This news came shortly after both Pinterest and Instagram announced ‘buy’ buttons – direct mechanisms through which a user can shop for visual on-display content through the social networks. Twitter’s new Collections, […]

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Instagram and Pinterest launch Buy buttons

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News came out last night that both Pinterest and Instagram are launching ‘buy’ buttons, to allow users to purchase the items in the photos and videos shared on the social networks. This is major news for brands that create shoppable content on the social networks. To date, Pinterest has boasted great click-through rates, helping retailers […]

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The rise and rise of Instagram: New data shows rate of posting to Instagram has almost overtaken tweeting

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Anyone who uses both Twitter and Instagram regularly will no doubt be surprised at this new data that has been compiled by Domo. It shows that the number of photos and videos posted to Instagram is almost equal to how much goes on over on Twitter. Considering the effort it takes to capture (filter!) and […]

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World Wide Web 25 years on

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Today marks the birthday of what we know as the World Wide Web and it has been with us for a quarter of a century thanks to Sir Tim Berners-Lee. As we look back at the 25 years with World Wide Web it is without a doubt that a lot has happened since. In celebration, this […]

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The White House Embraces Social Media Sharing

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The social media team at The White House clearly have the right idea. Go on twitter and you can follow President Obama, along with about 37 million other people – he’s been on there for about six and a half years. About a year ago POTUS had his own Reddit ‘Ask Me Anything‘ (aka. AMA). […]

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Social and digital media are changing the face of Fashion Week

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Are you connected to the internet? If so, you’ve just been given a front row seat to Fashion Weeks around the world. With social and digital media in full force this season, our relationship with the fashion industry is changing. The barriers are down and you no longer have to be a celebrity, designer, photographer, […]

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Social media concierge on Pinterest

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In 2009 Hyatt Hotels and Resorts sought a way to utilise their global knowledge and connections through social media. Shortly after, they debuted a world-first for hospitality on social media – the @HyattConcierge a 24 concierge service served entirely through Twitter. Being able to use social media to enhance the guest experience was and still […]

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