Summer might not be over just yet, but the change in weather would certainly suggest otherwise. June, July and August have flown by, and as always, there have been loads of new developments in the social media world. I don’t know about you, but I can’t even remember what I ate for breakfast let alone what new social media features and innovations came out, so here’s a quick and handy recap of some of the key highlights from each platform.
Looks like there's a new messaging app in town that could shake things up and compete with the likes of WhatsApp and Yik Yak. Sarahah, a relatively unknown app, caught our attention last week, when it soared to the top of rankings of the most-downloaded apps in the UK, USA, Australia and Ireland. So what is Sarahah and what does it do? Read more
Last night, Facebook hosted its major innovation showcase event, F8, where Mark Zuckerberg and other execs at the social network present their vision of the future and how Facebook will work with developers and brands in the year ahead. The talk of the show was Stories - or rather how Facebook will allow third parties to build into Facebook's Augmented Reality Platform.
This time last year, the Facebook empire launched Live in response to the then growing popularity of Meerkat and Periscope. Fast forward to 2017 and Facebook Live is still going strong. In fact, last week the social giant announced that one in every five Facebook videos is now a live broadcast.
Snapchat, the photo-sharing social media platform adored by millennials, has seen rapid growth since it began in 2011. Dominating the world of ephemeral content, the app has seen its worldwide users grow by millions each quarter. In the UK alone, that figure is now 11.2 million users!
Not content with just rebranding towards the end of last month, Snap Inc. have had also a whole host of press in the past few days. So here's a little round up for you about what the haps is with Snap.