August 10, 2017 — Published by: Bradley Tubb
All Posts in Social Media Week
September 17, 2015 — Published by: Drew
This Monday we hosted 150 VIPs at our annual social media trends briefing event. We began running this event when we were just months old as an agency, and in our first year there was queuing round the block to get in (and cronuts), then in our second year there was cover story news of our talk (in the Daily Telegraph no less), so we had our work cut out this year to make our event bigger and badder than ever.
Our venue was the brand spanking new Ham Yard Hotel in Piccadilly Circus. The venue started to fill at 7am, as our guests tucked into some pastries and power networking before the speakers took to the lectern. Here is how we planned the order of events:
- Part 1: our launch of the new FTSE 100 social media report and key findings
- Part 2: vlogging, by Steph Bennett
- Part 3: millennials, by Dom Whitehurst
- Part 4: badvertising, by Janey Spratt
- Part 5: anti-social, by myself
- Wrap-up: our live poll of what the audience is planning on social media in 2016
The results: our event was the top trending topic on Twitter in the UK, and with write-ups in the Telegraph, City AM, Management Today, The Drum and across the web. The best way to review how the event went is through the write-ups online. The attendees and those tuning in from their desks took better notes collectively than any of the Battenhallers could have. So if you missed it, here is how it went.
September 23, 2014 — Published by: Drew
Battenhall is just one year old still, but this week has been a busy one and we've had some amazing news to share which the team here have all worked incredibly hard on and which together form a bit of a milestone for us as a consultancy.
One big report
We unveiled our second annual FTSE 100 social media report yesterday. The findings proved interesting to us, we thought, but to the press also, as we managed to secure the cover of the Telegraph's business section and a live slot on Sky News to talk about our findings. This was in addition to big showings in City AM, Management Today, PR Week, Marketing more. TechCrunch called us yesterday too and asked us to do some social media data crunching work at the same time as our report coming out, and our findings got covered in this Twitter story here.
One main event
To coincide with the launch of Social Media Week, and to link up with our report launch, we held our annual social media trends briefing yesterday morning in the Soho Hotel. It was standing room only for talks from Battenhall's Sam Mason, Steph Bennett and Charlie Sharpe. Some reviews from bloggers in the room including eModeration, Sarah Willis, and Ged Carroll are already up online, and we trended in the UK on Twitter with the volume of mentions coming through online.
Next month is the start of award season, and we've just begun entering ourselves for a couple of the biggies. We found out this morning that Battenhall is a finalist for the Social Media Awards as best small agency, which we're absolutely thrilled about. We find out if we win on 23rd October, just two weeks after the PR Week Awards, where we're up for best new agency. So come November we'll either be pumped, pooped or put out, but which ever way these awards turn out, we're excited to even be shortlisted.
In case you'd like to catch up on our Social Media Week event as it happened, here is our Storify of it. Thanks for reading.
September 17, 2014 — Published by: Drew
Next week is Social Media Week London, and we are hosting Battenhall's social media trends briefing to kick off the week.
We originally planned to host the event at Battenhall HQ, but the tickets went like hot cakes and we needed a bigger venue. So we'll now be hosting it at the Soho Hotel. If you've registered to attend, look out for an email from us with the full address and timings.
We'll be unveiling our second annual FTSE 100 social media report on the day too. If you'd like to tune into the chatter online, follow #SMWwhatsnext which is our event hashtag, and @battenhall on Twitter.
We do have a waiting list, so if you reeeeally want to come, details are here on the Social Media Week site.
September 4, 2014 — Published by: Fereshta Amir
It's not long until Social Media Week London 2014, which is taking place under three weeks from now, from 22-26 Sept. And not a moment too soon, Battenhall's breakfast briefing opening up the week on Monday morning of September 22nd has gone live for registrations. You can sign up to attend on the Social Media Week website here.
Our 2013 Social Media Week event was pretty awesome with over 800 people signing up to attend. We filled the Faraday lecture theatre at Mayfair's Royal Institute, and with queues around the block (for our cronuts), guests went away with a copy of our FTSE100 social media report which we launched on the day.
The theme for our talk this year is What's Next? Future brand communication trends and is aimed at brand managers and communications specialists with a need for social media knowledge to equip them for 2015. The speaker for the day, like last year, will be our very own founder and MD, Drew Benvie and he'll cover:
- Future social media innovations to plan ahead for
- Key skills and experience you will need
- Ways to spot innovation for brand communications on social media
- Battenhall will also exclusively unveil its second annual report into the FTSE 100 and its use of social media
If you want to join us on the 22nd of September sign up for our event here.
September 23, 2013 — Published by: Drew
This morning Battenhall hosted one of the opening events of Social Media Week London 2013. We presented three topics:
- The current state of the social media economy and what brands need to know for corporate and consumer comms
- Our FTSE 100 report, a new piece of research into how companies in the index are using Twitter and social media for comms
- What's next: five future trends for brands looking to invest time in social media
We were humbled by the turnout. It appears that the promise of Cronuts, Jimmy's Iced Coffee and the opportunity to sit in the famous lecture theatre that Faraday presented his groundbreaking technology experiments in 200 years ago was enough to draw a crowd 🙂
Some of the attendees have blogged the event already. Cake's review, eModeration's, PR Social Design's , Alison Battisby's, Royally Social's and Viral Crush's are all hugely in-depth, and if you weren't there, you'll get the full picture if you read them (You'll need to know Norwegian for the latter).
We have also put together a Storify of the tweets from the event. We counted over 900 of them, which propelled us to trend in the UK on a rather busy news day too. And if you'd like to watch the video of the event too, our live stream is here. Thanks as ever for your support.
Today's Financial Times has covered the findings of our newest piece of work, a report into how the FTSE 100 companies use Twitter and social media for corporate communications, customer service and innovation across their businesses.
Over the past six months, we have been carefully studying how the list of FTSE 100 companies use Twitter and social media. It has been fascinating putting this report together. Some companies in the FTSE 100 are doing amazing work through Twitter for their comms function. Many, as you will see in their report, aren't up with the pace. On Monday 23rd September, we will be releasing our findings in the new report which will be released to coincide with our event at Social Media Week.
You can see the major findings in the FT's reporting, and from Monday, the report will be available to download here on our site at Battenhall.net/FTSE100.
An excerpt from the FT's coverage is below.
Images courtesy of the Financial Times.
By now, some of you may know of our Social Media Week London event on September 23rd. We've been bowled over by the interest in coming along to our event. We offered out 400 tickets and they all went within the first few days. Our original venue; the Battenhall offices, just weren't big enough, so we've been hunting down the perfect venue.
Today we're excited to announce that our event will be held at The Royal Institution of Great Britain in Mayfair, also know as The RI. In the past, Bill Gates, Brian Cox, Stephen Hawking and Bill Clinton have tread the boards of the Faraday Theatre, now it’s time for our founder, Drew Benvie to do the same.
In September, we'll be sharing insights for guests who are communications professionals, both in-house and agency side, and are wanting to learn more about future social media trends for brand communications. Guests will also learn where to consider putting resources for brand social media campaigns for the year ahead.
With the announcement of this new venue, we now also have the opportunity to open up even more seats. Should you wish to attend this event, please click on the link below.
Update: For the event, we will be stocked up with drinks from our client Jimmy's Iced Coffee, and we will have a supply of freshly-baked Cronuts. The event is now sold out. If you want to tune in online, it will be broadcast on a Google Hangout, which will be tweeted from @battenhall on the morning of 23rd September.