April 16, 2018Published by: Steph Bennett

Was Wetherspoon mad to call time on social media?

This morning, pub chain JD Wetherspoon closed all of its Facebook, Twitter and Instagram accounts, citing the negative effects of social media and as a way to cut costs, save time, and move their marketing focus to something more suitable to their target audience.

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March 23, 2018Published by: Battenhall Intern

SXSW 2018: Trends and highlights

South by Southwest (SXSW) – the Texas-based annual celebration of interactive technology, film, and music – wrapped up at the weekend, and it was as inspiring and eclectic as ever.

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March 8, 2018Published by: Drew

Battenhall turns five

A lot of people, it turns out, have a five-year plan. I’ve been asking around and I can confirm these plans are almost always incredibly exciting. To travel the world. To buy a home. To swim with dolphins. To start up a business. Some people just plan for health and happiness, which is sensible I think. But five years ago, my plan was to build a business myself, around something I felt I could do well, and for it to succeed. When I say succeed, I meant still exist in five years… that’s all really. And now here we are five years later.

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March 6, 2018Published by: Andrew McClenaghan

How online influencers helped Jaguar launch the new I-Pace with a bang

The Geneva International Motor Show gets under way later this week (March 8-18), and it’s safe to say the automotive world has gone into overdrive.

From Lamborghini to Lexus, every major player will be there with a new model, special edition or concept, but one of the most highly anticipated vehicles, the Jaguar I-Pace, has already been making noise with a little help from social media.   

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February 1, 2018Published by: Drew

Facebook hits 2.14bn users, WhatsApp 1.5bn

Facebook announced its quarterly numbers overnight, with mostly ups and some downs. The social network reached new heights in terms of user numbers, revenue and profit, but share prices dipped with reactions to the slowing user number growth in general, and a dip in the US and Canada.

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